Hi! I'm Edison, a coffee lover...
Designer & content creator crafting visual stories that help brands connect with real people.
I combine visual design, photography and UX thinking to create content driven by audience insight — not just aesthetics.
Photography
Photography is my way of capturing what words often can’t express.
Through light, composition, and timing, I create images that speak directly to emotions — revealing identity, culture, intention, and the value of real moments.
Every photograph is crafted with purpose and refined through editing tools that support my vision, not distract from it. The result is visual storytelling that feels honest, human, and unforgettable.
Illustration
Illustration is where imagination takes shape and identity is drawn into existence.
I build visual concepts through lines, forms, textures, and color — blending artistic expression with graphic intention.
Each piece explores aesthetics and meaning, creating unique visual worlds that communicate personality, culture, and emotion. From digital art to design-driven compositions, my illustrations are made to connect, inspire, and leave a lasting impression.
My Favorites Tools
My Process
Strategy & Planning
Defines what you will create and why.
Concept development
Shooting (for photography) or designing (for illustrations)
Asset creation (images, videos, captions, graphic pieces)
Editing and refinement
Brand consistency (style, colors, voice, visual identity)
Production & Creation
This is the making phase.
Concept development
Shooting (for photography) or designing (for illustrations)
Asset creation (images, videos, captions, graphic pieces)
Editing and refinement
Brand consistency (style, colors, voice, visual identity)
Distribution & Optimization
Defines where it will live and how it will perform better over time.
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Publishing on selected platforms
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SEO (for your website & shop)
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Analytics tracking
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A/B testing (hooks, captions, thumbnails)
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Iteration based on performance